SEO dashboard services
Live SEO dashboards for the numbers that matter
We build Looker Studio SEO dashboards that pull Search Console, GA4 and your CRM into one place. Rankings, traffic and leads, updated automatically and clear enough for anyone on your team.
5.0 client rating98% satisfaction200+ projects12+ countries
Sample data
SEO dashboard
Example dashboard for a coffee roaster. Click the tabs and date ranges.Organic overviewGoogle Search Console and GA4
Clicks4,812+12%
Impressions186K+8%
Avg. position11.41.2 places up
Organic leads63+9
ClicksImpressions
Top queryPositionClicksChange
specialty coffee beans3412+2
buy coffee beans online5298+4
coffee subscription7201+1
best espresso beans9144-1
Keyword rankingsTracked keywords, grouped by position
Top 314
Positions 4 to 1038
Positions 11 to 2052
21 and below61
KeywordPositionLast monthChange
specialty coffee beans35+2
buy coffee beans online59+4
coffee subscription uk69+3
decaf coffee beans813+5
best espresso beans98-1
pour over coffee guide1218+6
Landing pagesOrganic clicks and leads by page
Landing pageClicksLeads
/shop/espresso-beans/1,24020
/coffee-subscription/98015
/blog/pour-over-guide/76012
/shop/decaf/4106
/wholesale/2203
Built for your team
One dashboard, the right view for everyone
A good SEO dashboard answers different questions for different people. We design each page around who will use it and what they need to decide.
Owners and leaders
The one-page view
See whether SEO is bringing in business without digging through tools.
- Leads and revenue from organic
- Month and year comparisons
- Simple traffic-light KPIs
Marketing managers
The channel view
Compare organic with paid and other channels, and spot what changed.
- Organic vs Google Ads
- Campaign and landing page results
- Goal and conversion tracking
SEO teams
The detail view
Keyword, page and technical detail to plan the next piece of work.
- Rankings by keyword group
- Pages gaining and losing clicks
- Indexing and Core Web Vitals
Agencies
The client view
Branded dashboards for your own clients, built and maintained for you.
- Your logo and colours
- One template, many clients
- Scheduled PDF emails
Data sources
All your SEO data, finally in one place
We connect the tools you already use, so nobody has to log in to five platforms or copy numbers into a spreadsheet again.
Google Search ConsoleGoogle Analytics 4Google Business ProfileGoogle AdsLooker StudioBigQueryGoogle Search ConsoleGoogle Analytics 4Google Business ProfileGoogle AdsLooker StudioBigQueryGoogle Search ConsoleGoogle Analytics 4Google Business ProfileGoogle AdsLooker StudioBigQueryGoogle Search ConsoleGoogle Analytics 4Google Business ProfileGoogle AdsLooker StudioBigQuery
Google SheetsSemrushAhrefsHubSpotShopifyYour CRMGoogle SheetsSemrushAhrefsHubSpotShopifyYour CRMGoogle SheetsSemrushAhrefsHubSpotShopifyYour CRMGoogle SheetsSemrushAhrefsHubSpotShopifyYour CRM
What you can track
Dashboard pages we build
Pick the pages that matter to you. Every dashboard starts with the overview and grows with your SEO work.
01
Executive overview
Clicks, leads and revenue from organic search on a single page.
Data: GSC, GA4, CRM02
Keyword rankings
Positions for priority keywords, grouped by service, product or location.
Data: GSC, rank tracker03
Landing pages
Which pages win clicks, which convert, and which are slipping.
Data: GSC, GA404
Conversions and revenue
Leads, calls, forms and sales tied back to organic visits.
Data: GA4, CRM, Shopify05
Local SEO
Calls, direction requests and views from your Google Business Profile.
Data: Business Profile06
Content performance
Blog and guide traffic, engagement and assisted conversions.
Data: GA4, GSC07
Technical health
Indexing, crawl issues and Core Web Vitals over time.
Data: GSC, PageSpeedScroll for more
How we build it
From scattered tools to one live view
Timelines depend on how many data sources you have. We confirm the plan and timeline before we start.
01
Agree the KPIs
We start with the decisions your team makes and the numbers behind them.
02
Connect the data
We link Search Console, GA4, Business Profile, your CRM and other sources.
03
Design and build
Clean pages, clear charts and filters that make sense to non-experts.
04
Hand over and support
A walkthrough for your team, plus updates as your needs change.
Dashboard
Live numbers you can check any day, filter and share. Best for keeping an eye on performance.
Monthly report
A written explanation of what changed, why, and what happens next. Best for decisions and accountability.
Learn about SEO reporting →FAQ
SEO dashboard questions
What is an SEO dashboard?
An SEO dashboard is a live report that pulls data from tools like Google Search Console and Google Analytics 4 into one view. It shows rankings, organic traffic, conversions and other SEO metrics, and updates automatically.
Which tool do you use to build SEO dashboards?
We mainly build in Looker Studio, Google's free dashboard tool. It connects directly to Search Console, GA4, Google Ads and Business Profile, and can pull in other sources through Google Sheets, BigQuery or third-party connectors.
Does the dashboard update automatically?
Yes. Connected sources refresh on their own. Search Console data usually runs two to three days behind, which is normal and noted on the dashboard.
Can I share the dashboard with my team or clients?
Yes. You can share access with anyone who has a Google account, embed it, or schedule PDF copies to arrive by email.
Who owns the dashboard?
We can build it in your own Google account, so you keep full ownership of the dashboard and the data connections.
Do I still need a monthly SEO report?
A dashboard shows what is happening. A report explains why and what to do next. Many clients use both: a live dashboard for daily checks and a monthly report for decisions.
See your SEO performance in one place
Book a free call. Tell us which tools you use and what you want to track, and we will plan your dashboard.