5 Strategies on how to Build Backlinks for a New Website
Table of Contents
Find Opportunities to Connect with Advanced Transmission Sources
You can start by looking at the top referral sources for your website. These websites link to your content and provide you with a backlink.
By finding out what kind of websites link back to your site and the type of content they like, you can discover new opportunities and create similar content to get backlinks.
There are many ways to view your referral sources. For Google’s Universal Analytics, refer to the Acquisition »All Traffic» Referrals. In Google Analytics 4, go to Discovery »User Discovery.
The easiest way to get your transfer traffic, however, is Monster Insights. The best WordPress plugin for Google Analytics displays various reports within your WordPress dashboard.
To view your top transfer resources, go to Details »Reports. The first report you will see will be All Views. Scroll down and view the Top Ten Transferred Sources.
Use Outgoing Links To Build Partnerships
Another way to get backlink opportunities is by looking at your outgoing links. If you link to a higher authority website and send more traffic, you can send a contact email and build a partnership.
Unfortunately, Google Analytics does not report out-of-the-box links. However, you can easily view your top outgoing links. Just install the plugin go to Details »Reports» Publishers and navigate to the top outgoing link report.
The report will show you the external links on your website that get the most clicks. Then send an email to these websites and start building relationships. Tell them about your post and how you found their content it is important that you use it as a source.
Mention that you are looking for a partnership opportunity and perhaps working on content collaborations, as a case study. If they are on the board with an idea, you can get great new backlinks and traffic as well as links to the source.
Use Google Search Console Console Reports to Get Backlinks
The Google Search Console can also help you find backlink opportunities for your website. Google’s free tool provides amazing data that you can use to increase your levels.
And among them is the report of Top linking sites. These are websites linked back to your site in the past. You can go through the backlinks and see what kind of content they liked and give you backlinks.
Since they previously linked your domain, they will become familiar with your website and may provide you with another link. All you have to do is find sites and access relevant content.
You can also check out our guide on how to use Google Search Console to double your traffic.
Examine Your Competitors
Have you ever wondered where your competitors get their backlinks? What is their natural strategy and what kind of content do they publish? If you want to stay up-to-date on what’s going on in the industry, you need to know what others are doing.
You can spy on your competitors’ behaviour to get backlinks sources, see their live keywords, high-quality content, social media, and more.
Looking for backlinks, you can use SEO tools like SEMrush. Provides a complete backlink profile for any website you have installed. To view backlinks in SEMrush, go to Backlink Analytics from the left panel and enter your competitor’s domain.
Now click Check. Next, select Backlinks and you will have a list of domains where your competitor gets its links.
You can use these resources to capture backlinks for your website too. For example, if a competitor has a link from a guest post, you can also post content on the guest post website.
And if they have a link from the forum, you can also create a profile in that forum and try to earn backlinks.
Find Broken Links to Build Back Links
While looking at your competitors, you can also look at their broken links. The strategy of building broken links is another quick and easy way to catch backlinks.
Broken links are links that no longer exist or work on a website. They can also be caused by a source website that removes those links (also known as error 404), has the wrong URL, or the destination website may be closed or relocated.
Whatever the reason, this gives you an amazing opportunity to get backlinks. All you have to do is find the broken links, contact the website to change the link, and set up your site. It’s that easy!
To find broken links, you can start by looking at your competitors and searching for more websites in your niche. Then use tools like SEMrush or Ahrefs to open broken links.
In SEMrush, you can filter Backlinks competitor reports. Under the various options listed under Backlinks, check the Lost box. It will then show you links that work for a long time. And if you are using Ahrefs, enter the URL of the website in its Site Explorer and click Broken under the Backlinks options in the left-hand menu. The tool will show you all the broken links of your competitor. Once you have a list of broken links, the next step is to contact the Webmaster of these websites and report the broken link.
When writing your talk, be modest and presentable. Add the exact location of the broken link, as you want to help them.
Then name the different breaches of the broken link, including your website. Chances are that the webmaster will use your website as an alternative and you will get a backlink in return.